Leading provider of IT security and governance software leverages markITelligence to grow customer base
Palm Harbor, FL – November 4, 2019 – markITelligence, an innovative provider of B2B marketing programs for IT vendors, today announced that Netwrix Corporation of Irvine, CA has renewed its long-term partnership with markITelligence in which markITelligence will continue to provide Netwrix with high-quality B2B lead generation and prospect qualification services. The renewed agreement is testament to the successful CPL marketing programs which markITelligence has consistently delivered to Netwrix for five consecutive years in the area of B2B IT security and governance.
During the first year of the markITelligence-Netwrix partnership, Netwrix acquired nearly 2,000 new customers, including 20th Century Fox, AirWatch, Allianz, AT&T, BP, Bridgestone, Canon, Cisco, De’Longhi, Electrolux, ESET, Exxon Mobil, FireEye, Hitachi, Honda Motor, IBM, Oracle, PwC, and Verizon. Since then, Netwrix made the Inc. 5000 list of fastest-growing companies for the seventh consecutive year and has grown their customer list to over 10,000 organizations.
markITelligence’s unique, email-intensive marketing programs for Netwrix incorporate algorithmic analysis to determine the optimal target contacts for the various Netwrix solutions. As a result, markITelligence effectively pursues contacts in their proper context and at exactly the right moment in time, yielding more high-qualified leads than other CPL marketing programs. “I am pleased that Netwrix recognizes the value that markITelligence delivers to their sales and marketing efforts,” said Jim Hannagan, President of markITelligence. “This fifth extension of the Netwrix annual contract demonstrates our commitment to creating innovative marketing programs that keep our clients ahead of the fast-changing IT landscape.”
About markITelligence
We leverage our proprietary database of more than 1.5 million IT buyers and professionals as well as deep analytics to create highly effective B2B marketing programs that drive revenue for IT vendors. We are deeply seasoned marketers, sales professionals and researchers, and each of our program leads has more than 20 years’ experience in B2B marketing and/or research. The end result – we uniquely present products and solutions in ways that demonstrate the value of our clients’ offerings to the right target audience.
markITelligence is headquartered in Palm Harbor, Florida and Washington, Massachusetts. More on the web at www.markITelligence.com.