Market leader in As-a-Service platforms for technology service providers will use markITelligence to inform 2020 strategic planning
Palm Harbor, FL – December 2, 2019 – markITelligence, an innovative provider of B2B marketing programs for IT vendors, today announced that ConnectWise, LLC of Tampa, Florida has expanded upon, and renewed, its long-term partnership with markITelligence. In 2020, markITelligence will continue to be an integrated part of ConnectWise marketing programs and will perform strategic market research and analysis on behalf of the market leader in As-a-Service technology platforms for technology service providers (TSPs).
The new agreement between markITelligence and ConnectWise reflects the success and ROI ConnectWise has enjoyed from using markITelligence services over the past several years. In 2019 alone, markITelligence leveraged the internal marketing systems of ConnectWise and integrated into ConnectWise processes to seamlessly promote more than 40 events. Simultaneously, markITelligence delivered targeted market research findings in six distinct areas of TSP solutions.
Throughout 2020, markITelligence will perform its largest ever research program for ConnectWise as well as continue work as an integral part of promoting ConnectWise events. “As the largest technology company in the Tampa Bay area and the outright market share leader in their space, ConnectWise is an important company to many people,” said Jim Hannagan, President of markITelligence. “We are pleased they have entrusted markITelligence with their expanded and strategic endeavors.”
About markITelligence
We leverage our proprietary database of more than 1.5 million IT buyers and professionals as well as deep analytics to create highly effective B2B marketing programs that drive revenue for IT vendors. We are deeply seasoned marketers, sales professionals and researchers, and each of our program leads has more than 20 years’ experience in B2B marketing and/or research. The end result – we uniquely present products and solutions in ways that demonstrate the value of our clients’ offerings to the right target audience.
markITelligence is headquartered in Palm Harbor, Florida and Washington, Massachusetts. More on the web at www.markITelligence.com.